GE Healthcare Life Sciences
Improving UX for Life Sciences E-Commerce
Client
E-commerce project for GE Life Science (Cytiva Life Sciences since April 2020). GE Life Sciences helps therapy innovators, researchers and healthcare providers accelerate how precision diagnostics and therapies are invented, made and used. Their products enable biological analysis, research, development and the manufacture of advanced therapies and vaccines, they also produce pharmaceutical diagnostics used in medical imaging.
Challenge
After UX audit there were many points of improvement on the website including On-Site Search, Checkout, Mobile, etc. My main goal was to redesign those pages, inject new solutions and improvements given all recommendations to provide a better customer journey.
Achievements
I provided mobile and desktop layouts of the website.
Role
Experience designer
Year
2019
Tools
Sketch, Zeplin, Adobe illustrator
Team
2 BA, Product Manager, Me
Methods
Stakeholder interview, User flow, IA, Prototyping, Visual design
Due to NDA, the project is password-protected
If you're the hiring manager, the password can be found on the provided CV. If that’s not you, just message me on LinkedIn or email for access